Dave Thomas, M.A. Editorial Director & Storyteller

Experienced writer and editorial leader with a concentrated background in financial services (FINRA licensed), IT consulting, and book publishing.

Whether I’m shaping a story or streamlining a process, I blend storytelling and structure to create content that captivates and performs.

Who I am and what I do

I’m a professional writer and editorial director with 25+ years of experience leading content for complex, regulated industries.

I translate enterprise goals into sharp, audience-focused content strategies—whether that means guiding a 20-person team through a tone-of-voice evolution or writing clear, compliant copy on retirement planning.

My work sits at the intersection of clarity, consistency, and business impact, leading messaging for AI transformations, ERP rollouts, and firm-wide change initiatives—always aligning story with strategy, legal with language, and message with mission.

Core skills & specialties

Lead end-to-end content development—from strategy through execution across web, email, and campaign channels.

Transform complex topics into clear, engaging narratives that resonate with diverse audiences.

Write and ghostwrite high-quality content including thought leadership, articles, and digital copy.

Build and manage editorial calendars to keep teams aligned and content on track.

Collaborate cross-functionally with SMEs, designers, and stakeholders to deliver accurate, effective content.

Strategy? Meet story.

Content isn’t just craft—it’s coordination. At its best, it moves people and the business forward.

I build editorial systems that connect brand voice to business objectives, ensuring content performs on every level: strategic, editorial, and operational. That means auditing what exists, shaping what’s next, and training teams to deliver with consistency and confidence.

Strategy is the blueprint. Story is the architecture. Together, they shape content that connects, performs, and lasts.

I don’t simply build stories. I make them work harder.

Writing

Editing

Testimonials

For Dave Thomas. Thanks for polishing it up and making me look good.

William Meikle, novelist

"Broken Sigil is one of those rare stories powerful enough to make the reader think about every word and turn it into something much more meaningful than just another story."
Examiner.com

Thank you,Dave, for your support, hard word, and dedication to producing high-quality fiction for the masses.

Brian Hodge,  Shirley Jackson award finalist

"An incredibly dark tale … Hodge’s writing is tight and suspenseful with the right amount of jolts."
—The Writerly Reader

Thanks to Dave Thomas, who took a shot on a writer from across the  deep Atlantic. You're faster than the monster in my tale and must have as many hands!

Gary Fry, novelist

" ... would have made a great Twilight Zone episode."
British Fantasy Society

I'd like to thank Dave Thomas, a cracking editor. Without him, this story and many others tales would've never reached you, the reader. Thanks, Dave.

Craig Saunders, novelist 

"Cleverly done, intense, and a whole lot of fun. Grab yourself a copy, lock the doors, switch on the lights, and have your ax-proof duvet handy."
NetGalley